Alliance Data helps its partners create and increase customer loyalty across multiple touch points using traditional, digital, mobile and emerging technologies. The Company creates and deploys customized solutions that measurably change consumer behavior while driving business growth and profitability for some of today's most recognizable brands. "We are proud to partner with Alliance Data and Victoria's Secret to ensure cardholders have access to these benefits through their private label card."Īlliance Data ® (NYSE: ADS) is a leading provider of data-driven marketing, loyalty and payment solutions serving large, consumer-based industries. "Today's consumer is seeking enhanced feature functionalities from their card offerings that provide them touchless payment options while also delivering best-in-class security," said John Levitsky, EVP Account Management in North America for Mastercard. The new card also offers cardmembers transaction alerts and card controls for added peace of mind. Processed by Mastercard, the enhanced Victoria's Secret Credit Card includes digital wallet capabilities as well as the added security of chip technology, expiration date and a CVV-features not often found with a private label credit card. We are excited to partner with Victoria's Secret to deliver a truly comprehensive payment and customer rewards solution for its millions of valued cardmembers." "The new card not only gives shoppers convenient digital payment options and added security, but also drives brand engagement and customer loyalty through meaningful rewards and benefits like perks of the month, anniversary gifts and birthday celebrations. "The all-new Victoria's Secret Credit Card builds on the existing rewards and benefits that cardmembers already know and love by providing a best-in-class private label experience through innovative digital features increasingly used and preferred by the brand's customers," said Val Greer, EVP and chief commercial officer, Alliance Data Card Services. Cardmembers also have the benefit of always having their card readily available, and with a simple tap, can make contactless, secure purchases in store and earn rewards at Victoria's Secret. Cardmembers can use their Victoria's Secret Credit Card with Apple Pay for an easy, secure and private way to pay and can make purchases with their iPhone ® or Apple Watch ® for a seamless checkout experience.
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